A goal app you keep with friends

Every goal is a tree.

Tell Moss, your AI character, what you want. It turns it into a plan. Two minutes a day keeps it growing. The friends you choose can see it, and water it when you slip.

Coming to iPhone, Android and the web. For adults, 18+.

Run 5 kmSpanishRead 12 books

Goals don't fail loudly. They go quiet.

Nobody notices

A note on your phone never asks how it went. Stop on a Tuesday and nothing happens. That's the problem.

One miss ends it

The streak hits zero, the chart goes red, and starting again feels worse than quitting. So you quit.

Everything is a form

Fields, categories, reminders, tags. You spend an evening setting it up and never open it again.

In Boosti, a goal is something alive. You look after it. Your friends can see it. And it survives your bad weeks.

How it works

Two minutes a day. That's the whole job.

1

Say it

No forms. Tell your character what you want, in your own words. It asks for the two things every goal needs: a target and a date.

2

Plant it

A big goal is a tree, a small one is a pot. Your character proposes, you approve. It splits the goal into branches and leaves: the sub-goals and the tasks that get you there.

3

Tend it

Once a day, one question: got a little win? You answer in a line of text. It scores the effort for you, not against everyone, and tells you why in one line.

4

Watch it grow

Reports grow the tree. A glance at your island tells you how you're doing, no charts needed. When a goal is done, the tree stays, fully grown. Your island becomes the record of what you actually did.

  1. Just plantedOne small step counts.
  2. Finding a rhythmA little further.
  3. Taking shapeLook what you kept showing up for.

All your goals, one island

Body, brain, money, work. They're all trees.

Fitness apps do fitness. Language apps do languages. Here a goal is a goal, so all of it fits on one island.

  • Run 5 km
  • Learn Spanish
  • Read 12 books
  • Walk every morning
  • Finish the portfolio
  • Save for Japan
  • Ship the side project
  • Sleep before midnight
  • Call Mom more
  • Pass the exam

No end date? Habits become a period, like 90 days, and then you renew.

Your character

It knows you. It won't tell your friends.

One character looks after your whole island. Knowing, slightly mischievous, and on your side. The more you talk to it, the better it knows you.

  • It learns you. What you skip, what works, what a good day looks like for you.
  • It reads your pace. On pace, a little behind, or behind, with one line of why. An opinion, not a verdict.
  • It talks only to you. Your chats never reach your friends.
  • It doesn't do guilt. Come back after a gap and it rewards the return. It won't recap the miss.
  • You stay in charge. See everything it remembers about you, and delete any of it.
  • It's yours to name. It starts as Moss. Tell it what to call itself, and it keeps the name.

Friends

Friends, not followers.

There's no public profile, no feed and nothing to post. Zoom out from your island and you see your friends' islands floating around it. That's the network.

  • Private circles. Add one friend, or open a group. Open several, by invite only.
  • Everyone has their own goals. Your circle doesn't need a shared plan. It needs to notice you.
  • Start alone. Your first tree takes about a minute and needs no friends. Invite them when you're ready.

Friends can do exactly one thing: water.

No comments, no messages, no feed to keep up with. You see a tree, you water it. On a wilting tree that's a rescue. On a healthy one it's praise.

They can save your tree. They can't do your work.

Water stops the slide, but only your own report brings a tree all the way back. And when a friend needs saving, you hear about it.

Privacy

Share the effort. Keep the details.

Some goals you tell your running group. Some you don't tell your mother. For every tree and every circle, you pick one of three levels. New trees start hidden.

What your friend sees

Run 5 km, by 31 March. Thriving. They can cheer you on properly. It counts in this circle's league.

A tree, and how it's doing. No title, no date, no plan. They can still water it without knowing what it is. It counts in this circle's league.

As far as this circle knows, the goal doesn't exist. It doesn't count in their league either.

At every level, your tasks and your chats stay yours.

The league

Compete on pace, not on goals.

A marathon and a language course can't be compared. Showing up can. Every circle has a league, and it never stops.

  • Scored against you. The AI scores your effort for you, so a ten-minute walk can beat someone else's run.
  • The last 30 days. Ranking looks at your recent pace, so a new friend can overtake you and anyone who fell can climb back.
  • No prizes, no seasons. Nobody wins. You just don't want to be below Alex.

Diamonds are how you're doing

Earned from your reports, and never spent. They're the number your circle competes on.

Coins are what you spend

Water a friend, rescue a tree, buy frost cover, decorate your island. Nothing in the shop buys rank.

Both come only from real goals. There's no other way to earn them.

When you slip

Nothing dies here.

You will miss days. Most apps treat that as failure. Here it's weather.

  1. ThrivingYou're showing up.
  2. ThirstyA day or two with no report.
  3. Needs a little careIt wilts. This is as bad as it gets.
  4. BackYou report. It perks up.

Need a day off?

Frost cover protects a missed day, so your streak holds. Without it the streak cracks, and two reports in three days heal it.

Missed your date?

The tree stays alive. Your character proposes a new target, and you carry on.

Gone for two weeks?

Everything wilts, nothing dies, and your character waits. No lecture when you're back.

Why Boosti isn't another goal tracker

The usual wayBoosti
Setting a goal

Fill in a form, then maintain it.

Say it in a sentence. The AI builds the plan.

Missing a day

One miss and you're back at zero.

The tree wilts, comes back, and your best run stays on show.

Accountability

You, alone, or a group chat that dies in a week.

Friends who see your tree and can water it.

Private goals

Post it to everyone or tell no one.

A tree with no title. They know you're trying, not what for.

Competing

Same goal or no comparison.

Everyone has their own goals, ranked on pace.

Finishing

A ticked box you never see again.

A grown tree that stays on your island.

A few things it will never do

Rank your weight

You earn for actions, never for kilos. The league never shows weight.

Push a crash diet

Ask for a number on the scale and it steers you to habits instead.

Play doctor

It's a mentor in a game. It doesn't give medical advice.

Shame you

It can tease. It won't guilt you, and it never recaps a miss.

Spam you

Reminders stay off until you turn them on. Then it's one a day, plus a ping when a friend needs saving.

Sell your data

Your data isn't for sale, and you can delete your account in the app.

Questions

What is Boosti, exactly?

A goal app that works like a small game. Each goal you set becomes a tree on your own floating island. An AI character helps you plan and checks in once a day, and a private circle of friends can see your island and water it.

Who is it for?

Adults who keep setting goals and losing them around week three. You need to be 18 or older.

What kinds of goals work?

Any goal with a target and a date: fitness, learning, money, work, side projects. Habits with no end date become a period, like 90 days, which you can renew.

How much time does it take?

About two minutes, once a day. You tell your character what you did, in text. That's it.

Do I need friends on it to start?

No. You can plant your first tree in the first minute, alone. Your character will suggest inviting someone after that, and you can say later.

Can my friends see my goals?

Only what you choose. For each tree and each circle you pick See everything, Tree only or See nothing. New trees start at See nothing. Nobody outside your circles sees anything, because there's no public profile.

Can friends read my chats?

No. Your character talks only to you. Tasks and chats stay private at every level.

Who runs the AI?

Anthropic's Claude. It only starts after you allow it, and your messages, goals and tasks are then sent to Anthropic to write the replies. You can turn it off and clear your conversation in the app. Replies can be wrong.

What happens if I miss a day?

Your trees get thirsty, then wilt. Nothing dies. A friend can water a tree to stop the slide, and your next report starts bringing it back. An honest "nothing today" still counts as a tended day.

Can't I just lie?

You can. Reports are self-reported and nobody checks them. There's no prize to win, and the only people watching are people who know you.

Can I use it to lose weight?

You can build the habits, not chase a number. Weight and calorie targets are turned into actions, like a daily walk, and the league never shows weight. Boosti is a goal game, not a medical service, and it doesn't give medical advice.

Does it cost money?

The first version has no payments. Coins and diamonds come only from your real goals.

When can I get Boosti?

It isn't released yet. It's coming to iPhone, Android and the web, and the store buttons on this page will open when it does.

Plant the first one.

One goal. One sentence. About a minute.